Archive for Jamie Westman

CONTEST! Sue Bryce Marketing & Promotion on creativeLIVE

Image by Sue Bryce
Image by Sue Bryce

Image by Sue Bryce

(Via creativeLIVE Blog)

Sue Bryce challenged you to 28 days, now she’s back at creativeLIVE for you to challenge her with your biggest marketing problems during Marketing and Promotion with Sue Bryce!

Sue is going to select marketing challenges from some of you and show you how to solve them with products created using the selected photographers’ images and brands.

Tune in during Sue’s course to win some GREAT PRIZES!

This is a FREE, LIVE online event , enroll now! You can also purchase anytime access if you can’t make the LIVE show.

What can you win?

(1) Finao Album (value, $300)

(2) Animoto Pro 1 Year Subscription (value, $249)

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Here’s How to Enter:

1. Enroll FREE for “Marketing and Promotion with Sue Bryce” and watch LIVE online at www.creativelive.com/live.

2. Listen to Sue during the workshop for your favorite quotes and tips.

3. Enter your favorite quote via Facebook or Twitter

 

PLEASE VISIT the creativeLIVE BLOG for COMPLETE DETAILS and OFFICIAL CONTEST RULES

 

AND DON’T FORGET THAT…

Jamie Westman

Jamie Westman

Jamie is Finao's resident Guidance Guru and Marketing Assistant to the Queen of All Things Finabulous, Christine Perry-burke.

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Price Adjustments

Pricing has always been extremely important here at Finao.  We keep our profit margins low in order to provide high-quality products to more people at a fair price all the time; and with that fair price you also get the added value of choice that is custom tailored to you and each of your clients.  Recently, we’ve taken an intensive look at our costs and have found that, although some things were under-priced due to rising costs of raw materials, we have become more efficient in many areas, and we can actually lower some costs! In light of this, we will be making some slight adjustments to a few categories that will take effect on July 1st, 2013.

Flush Mount ONE and artONE albums will see a 3% DECREASE on the base price in the following sizes:

20×8
16×8
10×15
14×14

12×16 and 12×18 will remain unchanged.

Other sizes will increase 3% on the base price only.  Additional leaves and upgrades will not be affected.

playBOOK base prices will remain the same.

The price per additional leaf will see a small increase:

was $2.00, now $2.50
was $2.50, now $3.00
was $3.00, now $3.75
was $3.50, now $4.25
was $4.00, now $5.00

Photo Wrap covers for playBOOK, Elements and Rave will now be $10.

Photo Wrap covers for sets of playPALS will now add $10 to the total price for the set of 3 or 6; it will not add $10 to each individual playPAL in the set.

Jamie Westman

Jamie Westman

Jamie is Finao's resident Guidance Guru and Marketing Assistant to the Queen of All Things Finabulous, Christine Perry-burke.

More Posts - Website - Twitter - Facebook

Showing Sample Albums

PeelStick1

Having enough samples in your studio to show a client the real depth and breadth of all the products you can offer them can be a challenge.  For many, adequate display space, portability and expense can play against us here.  Studio sample albums, for a realistic feel of the quality of construction of an item, and swatches, for a firsthand experience of textures and finishes, are a must in any successful photography studio.  Debi and Amanda Tipton of Kokoro Photography in Littleton, Colorado have expanded on that standard and shared their fantastic idea for showing even more sample albums to their clients for inspiration!

Now every time a couple orders a different album cover design we photograph the book before delivering it to them. We then lay out a 10×10″ image with photographs of that book, add them to our website here, and then get the layout printed. We have a Finao Elements peel-and-stick album that we can then add each cover option to as the layouts arrive! Now when you sit down with us to design your wedding album you have a lookbook of full album covers to help you with your design.

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They use a self-mount Elements album which has adhesive on the pages so you can easily mount your own prints, or add-to over time as you take new photos.

 

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The last page is blank and ready for new covers! We are almost ready for a whole new album.

Other similar options would be to design sample images and descriptions into layouts for a Finao playBOOK, or create sample images and/or pricing and package menus that can be displayed in frame mounts on an easel and kept organized in a Portfolio Box with a custom designed image cover that features your branding and logo.  Not into design?  Check out Design Aglow for a great selection of templates!

Jamie Westman

Jamie Westman

Jamie is Finao's resident Guidance Guru and Marketing Assistant to the Queen of All Things Finabulous, Christine Perry-burke.

More Posts - Website - Twitter - Facebook

Our Little Green Piece

image courtesy of www.levistrauss.com

Jamie Westman

Jamie Westman

Jamie is Finao's resident Guidance Guru and Marketing Assistant to the Queen of All Things Finabulous, Christine Perry-burke.

More Posts - Website - Twitter - Facebook

NEW Portfolio Box Options!

Portfolio Box Grouping - Shown in Black Buckram and Natural Blend Linen with white frame-mount mats.

As if they weren’t spectacular enough already, the Seldex Portfiolio Boxes have some new options that you are simply going to ADORE!!!

Natural Blend Linen Cover

This new cover material option adds a little yang to your yin where there were only black fabric options before.  This one should bring some light to the bunch and is proving to be a hit with child & family portrait photographers.

New Natural Blend Linen cover for Seldex Portfolio Box. Pictured with Black Buckram box.

New Natural Blend Linen cover for Seldex Portfolio Box. Pictured with Black Buckram box.

 

Ribbon Tie Closure

Here’s a new little addition to add some extra polish and softness to the exterior.  The ribbon will be match the base box color you choose – black or white.

Optional ribbon tie closures for your Seldex Portfolio Box.

Optional ribbon tie closures for your Seldex Portfolio Box.

 

Indent for Cameo Image

This option will allow you to mount a 2.5 x 3.5 print on a rectangular Portfolio Box, or a 3×3 print on a square box.  (*This is not an option on the image covers.)

Optional indentation for cameo photo on your Seldex Portfolio Box

Optional indentation for cameo photo on your Seldex Portfolio Box

 

V-groove Frame Mounts

Available on both the white on white and the black on white frame mounts, a V-groove can be carved around the openings on your mats to add a premium touch of elegance.

Optional new V-groove addition to your frame mounts.

Optional new V-groove addition to your frame mounts.

 

Print & Assembly Services

We now offer two options for receiving a finished box from us (or having it delivered directly to your client – there’s no fee for drop-shipping).

You can order frame mounts with your box and choose to have us print & assemble your images into them…

OR you can choose to skip the mounts and go for Styrene Mounted Prints.  You’d upload images sized for the box (ie the 11×14 box accommodates 11×14 prints).  Styrene mounts and frame mounts are about the same thickness so the standard box depth will hold up to 18 and the deep box will hold up to 25 mounts.

Print and Assembly options are available with the Portfolio Box: matted frame mounts and styrene mounted prints. See pricing for more info.

Print and Assembly options are available with the Portfolio Box: matted frame mounts and styrene mounted prints. See pricing for more info.

 

Stand-alone Frame Mounts

And to round it all out: Many photogs like to present their loose print orders matted and mounted for a finished presentation and easy display on an easel or in a frame.  The same frame mounts that are used in the Portfolio Box are also available to order in packs of 25.

Click here to order Portfolio Box Mats now!

Click here to order Portfolio Box Mats now!

 

Keep checking back for an even bigger announcement to come regarding boxes.  Believe me, YOU WON’T WANT TO MISS IT.

Jamie Westman

Jamie Westman

Jamie is Finao's resident Guidance Guru and Marketing Assistant to the Queen of All Things Finabulous, Christine Perry-burke.

More Posts - Website - Twitter - Facebook

LOVE NOTES!

Finao-love-notes

Dec 2012-May 2013

Every day we receive emails, Facebook posts and tweets that make us love what we do even more!  When our customers are happy, we’re ecstatic, and we just wanted to share the love with all of you!  It was a really tough call because they are all so great, but we’ve picked out some of our favorite “love notes” from this quarter to showcase here, and our top pick will be getting a little love, Finao-style, in return too!

 

OUR TOP PICK!!

Kaylynn of Kaylynn Marie Photography (New Orleans, LA) posted:

LoveNote_2013_KaylynnMarie

 

 

And other LOVE NOTEWORTHY MENTIONS:

(in no particular order…)

 

Frayda of FeeBee Photography (Baltimore, MD) writes:

You.Guys.Are.Incredible. I just received my first Finao album, and I’m completely blown away! Not only did the album itself far far far exceed my highest expectation, but the packaging too, is amazing. If I wasn’t married already, I’d totally marry you, Finao! Thank you for pulling through for me, and making me look so good! I will never order an album from anyone else, and that’s a promise! Love always and forever, Frayda

LoveNote04-08-13Frayda

 

Amara of Amara Dirks Photography (Alberta, Canada) writes:

I was like a kid at christmas when my albums arrived. I even danced around the house with said albums. THANK YOU Finao for the amazing customer service and love you put into creating beautiful keepsakes!

Sarah of Sarah Morgan Photography (San Diego, CA) posted:

My clients and I are LOVING our Finao Playbooks! One client said, “This is the perfect size book. I take it everywhere and show it to anyone that will sit still long enough!” It was great seeing you ladies at WPPI! Hugs to the Finao Police who’s assistance and humor have been greatly appreciated!!!

 

Jenny of Odd Couple Photography (St. Louis, MO) writes:

LoveNote_2013_OddCouple

 

Dawn of Dawn V. Gilmore Fine Art Photography (Port St. Lucie, FL) posted:

I have to say that I am LOVING you guys more and more every day. I placed my first order for a sample album to try you guys out. The communication has been so wonderful. I got an email from the “Image Police” today and got scared for a moment because I am a boudoir photographer. I thought maybe I was being told that you couldn’t print my album because of the nature of my work (as other companies have done). Well – NOPE! Not at all. I even got the following response: “We aren’t one of those companies who censor and refuse to print anything even slightly risqué, so keep those sexy albums comin’ our way!” ♥ ♥ ♥ that! THANK YOU!

Amanda of Amanda Picone Photography (Babylon, NY) posted:

Just when I think you guys are perfect, you go ahead and wow me BIG TIME!! There is a reason I am constantly referring you to my friends, and it’s because you are simply the BEST–in quality and in customer service. Thank you x 1,273,486,419. ♥

 

Megan of MegRuth Photography (Henderson, NV) tweets:

LoveNote_2013_MegRuth

 

Sarina of SarinaLove Photography (West Covina, CA) writes:

Since starting my business 5 years ago, I’ve only used FINAO for all my album needs and it has been nothing but a wonderful experience. Customer service is top notch! I’ve asked tons of dumb questions along the way and the folks at FINAO have been so patient, sweet, and informative throughout the entire process. I’m so thankful for that! I feel like they truly care and understand. I love their quality of craftsmanship on their albums and their vast amount of choices. I am so grateful that they continuously change and grow with their clientele. I cannot stress enough how much I love FINAO and the folks behind FINAO!! Thank you for everything!

Rosalia of Dolce Photography (Homestead, FL) writes:

I don’t know why I waited so long, Finao is FABULOUS. I’m so impressed by their prompt customer service and people who sound like people, not just someone behind a machine. In love with the service so far!

 

SUBMIT YOUR OWN LOVE NOTE AND WE’D LOVE YA FOR IT!!

 

 

Jamie Westman

Jamie Westman

Jamie is Finao's resident Guidance Guru and Marketing Assistant to the Queen of All Things Finabulous, Christine Perry-burke.

More Posts - Website - Twitter - Facebook

Finao iPad App Update

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For those of you who use the FINAO DESIGNER iPad App, you’ve got an update waiting!  31 New materials have been added and all those pesky material restrictions have been done away with!

Now for some design advice from @FinaoAlbums:

Just because you CAN doesn’t mean you SHOULD. You’re welcome.

TWEET THIS!

As much as it hurts sometimes (LOL cringe), we won’t play taste-police when it comes to mixing leathers and fabrics, but we would recommend that you choose a leather to go over the spine if you choose to feature an accent material there.  It’s just wears better over time and is more sturdy than fabric.  This is especially important when picking a leather to go with a specialty cover like the acrylic ICE or metal ARMOUR.

  • For current app users, your update should be waiting for you in your App Store.
  • And for those of you who are behind the times, get caught up and DOWNLOAD NOW or find the app in the iTunes Store.

Here are a few teasers to get your creative juices flowing:

3Tone with Brass Monkey, Chiara and Drifter

3Tone with Brass Monkey, Chiara and Drifter

 

Finao-Carrigan-Trevi-iPad

TooTone with Carrigan and Trevi accent.

 

Finao-Chyna-50Shades-iPad

TooTone with Chyna and 50 Shades accent. Flipbook style.

 

Finao-Corruption-Cu29-iPad

TooTone with Corruption and Cu29 accent.

Leagalese: The Finao Designer iPad app is intended for use designing covers for the Finao ONE/artONE flush mount albums only.  Other album lines may have different cover designs and/or cover material options/restrictions. Please refer to the Finao website for details on availability for specific album lines.

Jamie Westman

Jamie Westman

Jamie is Finao's resident Guidance Guru and Marketing Assistant to the Queen of All Things Finabulous, Christine Perry-burke.

More Posts - Website - Twitter - Facebook

Swatch Kit Updates

Are your Finao swatches up-to-date?

Finao leather tin

 

 

 

 

 

 

 

 

 

 

 

Here’s what you can do:

1. Check out this detailed blog post and compare it with what you’ve got.

2. If you have a leather kit, make sure that you have the version of the Fragments card that has the red leather “Love Junky” on it.  Also make sure you have the “Urban Legends” suedes and “Mixed Bag” card in your leather kit.

If you do not have one/any of these, leave a note at the end of your checkout when you’re ordering your update kits and say you need the whole card of (Fragments/Urban Legends/Mixed Bag) with your update.

3. If your swatches are totally old-school, the leathers may be glued down instead of removable as they are now.  If this is the case, contact us and we’ll help you get it all worked out.

(NOTE: the Non-Leather swatches are supposed to be permanently affixed to the card, it’s just the leathers that are supposed to be removable.)

4. ORDER YOUR SWATCH UPDATE KITS:

(TIP: Scroll down below the photo and whole swatch kit order link to the darkened box with the red border for each update kit)

Finao Leather Update Kit

Finao NON-Leather Update Kit

(NOTE: You’ll save $5 in the cart when you order both update kits together)

5. If you’ve NEVER ordered Finao swatches before and you’re wondering why you just read this whole thing, no worries!  We can help you find out what swatch kits you’ll want based on the products you want to sell in your studio.  Just check out the SWATCH KITS section on the website or shoot an email to info@finao.com

Jamie Westman

Jamie Westman

Jamie is Finao's resident Guidance Guru and Marketing Assistant to the Queen of All Things Finabulous, Christine Perry-burke.

More Posts - Website - Twitter - Facebook